Lost Soles, one of Liverpool’s most successful online brands, has launched a month long pop-up store at Royal Albert Dock, Liverpool. The pop-up store opened on Saturday 25th August. The brand specialises in limited edition t-shirts and hoodies, and is somewhat of an Instagram sensation.
Launched in 2013 as an online business selling limited edition trainers, its Instagram feeds boasts an impressive 32,000+ followers. Lost Soles count a celebrity following among their fan base, including boxer Callum Smith, CamelPhat DJs David and Mike, Reds legend Jamie Carragher, Danielle Lloyd, local band Red Rum Club, and Liverpool DJ Anton Powers. The brand later expanded into clothing and shipping orders spanning across Europe.
Famous for its graphic prints and exclusive designs, the pop-up store has brought sold-out favourites back by popular demand. Lost Soles has become must-have clothing. Some of their more unique ranges, with a limited amount of items in each size, have been known to sell out in a matter of minutes.
Lost Soles are encouraging customers to submit their requests of what they would like to see on sale in the shop. This offers fans of the brand the chance to get their hands on items that are no longer available. Only four of the most popular items will be brought back, one a week, on Saturdays.
The on-trend pieces have taken inspiration from the city of Liverpool, making the brand popular with students because of its limited edition status and reasonable prices.
Lost Soles is owned and run by John Sutton who says, “this is a thank you to customers and a chance to own one of the very first designs that are no longer available”. The first chosen item to feature in the re-released clothing is the popular ‘Sea God’ sweatshirt.
The Lost Soles pop-up promises to bring an exciting and modern fashion element to the Dock. It is sure to be a new favourite with locals, out-of-town visitors and students in the city. Liverpool’s most-sought after fashion brand has made a temporary home at Liverpool’s trendy Royal Albert Dock. This is one event fashion fans cannot miss out on!